How long does it take to see results from Facebook Ads?

Most businesses start seeing leads within the first 7–14 days of launching a campaign. However, the quality and volume of leads improve significantly after the first 30–60 days as we gather data, test creative, and optimize targeting. Facebook's algorithm needs time to learn who your ideal customer is. During the first month, we're testing audiences, refining messaging, and identifying which ads generate the highest-quality leads. By month two, we're scaling what works and cutting what doesn't. If you're in a competitive industry like roofing or HVAC in Fort Collins, expect the ramp-up period to take slightly longer as we fine-tune targeting to outcompete other advertisers.

What's the difference between boosting a post and running a real Facebook Ad campaign?

Boosting a post is a quick, simplified way to get more visibility on something you've already posted organically. It's not a true advertising campaign. Real Facebook Ads are built inside Facebook Ads Manager with advanced targeting, custom audiences, conversion tracking, and strategic campaign objectives (lead generation, website traffic, conversions, etc.). When you boost a post, Facebook optimizes for engagement (likes, comments, shares), not leads or phone calls. When we build a Facebook Ads campaign, we optimize for conversions: form submissions, phone calls, Messenger leads, or booked appointments. Boosting a post might get you a few likes. A real campaign gets you customers.

How much should I budget for Facebook Ads?

For Fort Collins service businesses, we typically recommend starting with a minimum ad spend of $1,000–$2,000 per month (not including management fees). This allows Facebook's algorithm enough data to optimize targeting and creative. If your average job is worth $5,000–$10,000 (like roofing or flooring), spending $1,500/month to generate 10–20 qualified leads is a strong ROI. If your average job is smaller (like carpet cleaning at $300–$500), you may need a higher budget to generate enough volume. The key is cost per lead vs. lifetime customer value. We'll help you set a budget that makes sense based on your margins, close rate, and goals.

Can Facebook Ads work for emergency services like water damage or HVAC repair?

Yes, but the strategy is different. Emergency services benefit more from Google Ads (because people search 'water damage restoration near me' when they have an active problem). However, Facebook Ads work extremely well for building awareness and retargeting. For example, we can target Fort Collins homeowners and run ads about 'What to do if your basement floods' or 'Signs your furnace is about to fail.' These ads build trust and brand recognition. Then, when they do have an emergency, they remember your company. We also use Facebook Ads to retarget people who visited your website but didn't call, keeping your business top-of-mind until they need you.

What if I've tried Facebook Ads before and they didn't work?

You're not alone. Most business owners who 'tried Facebook Ads' either boosted a random post, used generic targeting, or didn't track leads properly. The most common reasons Facebook Ads fail are: wrong audience targeting (showing ads to people who can't hire you), weak creative (boring images and generic copy), no clear call-to-action, and lack of follow-up (leads came in but no one called them back). When we audit failed campaigns, we usually find one or more of these issues. The good news? Once we fix the targeting, creative, and tracking, the same platform that 'didn't work' can become your #1 lead source.

Do I need a big budget to compete with larger companies on Facebook?

No. One of the biggest advantages of Facebook Ads is that small businesses can compete with larger competitors without needing a massive budget. Here's why: Facebook Ads allow hyper-local targeting. If you're a Fort Collins roofing contractor, we can target homeowners within a 15-mile radius of Fort Collins with household incomes over $75,000 who own their homes. That's a small, highly relevant audience, and you're not competing with national brands. You're competing with other local roofers. With the right targeting, creative, and offer, a $1,500/month budget can outperform a competitor spending $5,000/month with poor strategy.

How do you track if Facebook Ads are generating actual customers (not just clicks)?

We set up conversion tracking using Facebook Pixel, call tracking, CRM integration, and lead attribution. Here's how it works: When someone clicks your ad and submits a form, the Facebook Pixel tracks that conversion. If they call from the ad, we use call tracking software to attribute that call to Facebook. We also integrate leads into your CRM (or a shared spreadsheet) so you can mark which leads turned into booked jobs. At the end of each month, we calculate cost per lead, cost per booked job, and return on ad spend (ROAS). If you spent $1,500 on ads and closed $15,000 in revenue from those leads, that's a 10x ROAS—and we track it down to the dollar.

What happens if the ads aren't generating enough leads?

If performance isn't meeting expectations, we don't just keep running the same ads and hope for the best. We immediately analyze what's not working: Is the targeting too broad or too narrow? Is the creative failing to stop the scroll? Is the offer not compelling enough? Is the landing page or lead form causing drop-off? We make data-driven adjustments, new creatives, refined audiences, different ad copy, adjusted budgets and retest. If we've tested multiple variations and the platform simply isn't delivering ROI, we'll have an honest conversation about whether Facebook Ads are the right channel for your business (or if Google Ads, SEO, or another strategy would work better). We don't waste your money chasing bad campaigns.

Can you run ads on Instagram too, or just Facebook?

Yes. Facebook Ads Manager allows us to run ads on both Facebook and Instagram simultaneously (they're both owned by Meta). In fact, Instagram often performs better for certain industries, especially visually driven services like roofing, flooring, landscaping, and remodeling. Instagram users tend to be younger, more mobile-focused, and highly engaged with visual content. We typically run campaigns across both platforms and let Facebook's algorithm determine where your ads perform best. If Instagram generates better leads, we shift more budget there. If Facebook performs better, we allocate accordingly. You get the best of both platforms without managing two separate campaigns.

Do you write the ad copy and design the creative, or do I have to provide that?

We handle everything. You don't need to write a single word or design a single image. Our team (led by Almyr, who has 13 years of Facebook Ads experience) will: Write compelling ad copy that speaks directly to your ideal customer's pain points and desires. Design scroll-stopping visuals using your job photos, before-and-after images, or stock photos if needed. Create video ads (if you have video footage) or help you shoot simple iPhone videos we can edit and optimize. Build lead forms, landing pages, and call-to-action buttons. All you need to do is provide us with access to photos, videos (if available), and any specific offers or messaging you want to emphasize. We'll turn that into high-performing ads.

Premium Managed Web Hosting That Keeps Your Website Open for Business 24/7

Daily automated backups, advanced security monitoring, and dedicated server speed for local service businesses that cannot afford to lose a single lead to a slow or broken website.

Book a Zoom Call

    
 
 
        
   Stephen Obrian 
 42 days ago
 
 
 Trustindex verifies that the original source of the review is Google. Great Company! Joe is a great guy and has built a solid team around him. They handle everything from website rebuild, SEO, social media and Google ads. They are always professional and ready to help! They blew my last marketing company out of the water - they do more work with a higher quality at a lower price. Highly satisfied! Thanks Joe
  
 
       
   Destiney 
 44 days ago
 
 
 Trustindex verifies that the original source of the review is Google. If I could leave 6 stars, I would! After working with a couple of marketing agencies that didn’t really move the needle, we found Top Click Joe Inc. while searching on ChatGPT for a top digital marketing agency in Greeley, Colorado. As McCormick Heating & Cooling, located on the south side of Greeley near 31st Ave, we needed a company that could generate real local HVAC leads, not just traffic. Since starting with Top Click Joe, we’ve seen a noticeable increase in calls and better visibility online. What stands out most is their communication and transparency. We always know what’s being worked on, and we’re finally seeing results that make sense for our business. The owner of Top Click Joe came to our office to help train our technicians on how to get proper jobsite pictures and videos for our social media channels. If you’re a local service company in Greeley looking for real marketing results, we’d definitely recommend Top Click Joe Inc.
  
 
       
   Mario Stewart 
 54 days ago
 
 
 Trustindex verifies that the original source of the review is Google. TopClickJoe is one of the best marketing companies I have ever worked with. Joe, Bess, and their team handle our SEO, blogging, AI strategy, and overall digital marketing with real care, consistency, and expertise. They are attentive, proactive, and always focused on results. I operate in a highly competitive market in New York City, and we continue to rank at the top. A major part of that success comes from their work. They are truly the best of the best. I highly recommend TopClickJoe to any business that is serious about growing.
  
 
       
   _Gary “GORILLA HOME BUYERS” 
 55 days ago
 
 
 Trustindex verifies that the original source of the review is Google. This is a shout out to Top Click Joe and his team, who did a great job setting me up with a website and fixing my google business profile.  Great work  I have already seen some movement in my rankings so that's cool. I am in a very tough niche with real estate investing and for us Gorillas it's like beating through the jungle. But we are happy with the direction he has started to gain for us.  His seo and his talking about AI stuff getting found in ChatGPT so we are excited. They seem very knowledgeable about all the current Google trends. He doesn't monkey around just gets the job done.  Thanks Joe and team.
  
 
       
   Marco Sanchez 
 154 days ago
 
 
 Trustindex verifies that the original source of the review is Google. I’ve had a great experience working with Top Click Joe. Anthony and his team have been doing an excellent job managing my Google My Business profile, as well as keeping my Facebook and YouTube presence active and up to date. They consistently monitor performance and keep me informed on how everything is doing, which I really appreciate. Their communication, professionalism, and attention to detail have made a big difference for my business. If you’re looking for a reliable team to help grow your online presence across multiple platforms and handle your SEO the right way, I highly recommend Top Click Joe.
  
 
       
   Courtney Mota 
 182 days ago
 
 
 Trustindex verifies that the original source of the review is Google. Joe is amazing. I have professionally found him to be a hard working, strategic, dedicated expert at all he does for me and our company. From small details to large scale optimization across 9 offices in 5 states. It helps that he is also a kind person with a super energy to talk with and he really dives into being the best, standing behind what he offers, from all angles. Top notch and one of a kind. Thank you, Joe, and thank you to your whole team!
  
 
       
   Christopher martinez 
 182 days ago
 
 
 Trustindex verifies that the original source of the review is Google. I’m the Director of Sales for Bear Carpet in Albuquerque, NM. While our company has trusted Top Click Joe Inc. for all our marketing needs for years, I’m actually writing this review for another reason. The owner, Joe Crivello-Sorensen, runs a Skool group called Street-Level SEO Pros alongside his team, and I recently joined the training. I have to say, I have never been involved in such a high-quality class. Going through this course makes it completely obvious why our owner hired Joe in the first place.  Thank you to Joe and the whole team—I always look forward to the Thursday Q&A sessions! Chris Martinez, Director of Sales, Bear Carpet
  
 
       
   Jeff Mullen 
 182 days ago
 
 
 Trustindex verifies that the original source of the review is Google. Top Click Joe has a business model that is simply superior to others. He has 100+ employees, his processes are simple and followed, and he has years of personal experience as a business owner outside of his marketing company. I'm guessing there is no question he cannot answer. If there is, he will be honest enough to let you know and will get back to you quickly. I have known him for years and know him as an outstanding person, business owner, and marketing genius.
  
 
       
   D.j. Baxter 
 184 days ago
 
 
 recommendsTrustindex verifies that the original source of the review is Facebook. I'm DJ, and I own and operate a carpet and tile cleaning company. We've partnered with Top Click Joe Inc. for 6 years, and it’s been the best decision for our carpet and tile cleaning business in Billings. Joe and his team handle our Google Ads and local search visibility. What sets them apart from other marketers is that they actually understand the floor care and home service industry. They know what a high-value tile restoration lead looks like versus a basic single-room cleaning. Thanks to their Street Level SEO approach, our schedule is packed right as we hit the spring rush. If you run a local service business, you want this agency in your corner.
  
 
       
   DJ Baxter 
 184 days ago
 
 
 Trustindex verifies that the original source of the review is Google. I'm DJ, and I own and operate a carpet and tile cleaning company. We've partnered with Top Click Joe Inc. for 6 years, and it’s been the best decision for our carpet and tile cleaning business in Billings. Joe and his team handle our Google Ads and local search visibility. What sets them apart from other marketers is that they actually understand the floor care and home service industry. They know what a high-value tile restoration lead looks like versus a basic single-room cleaning. Thanks to their Street Level SEO approach, our schedule is packed right as we hit the spring rush. If you run a local service business, you want this agency in your corner.

Every local contractor has lived this story at least once, even if they never knew it. If you worked with a Website designer to build your online presence, you already know how much is riding on what happens after launch.

You invested in quality website development for your business. You ran Google Ads to drive traffic. The phone started ringing more often. Things felt like they were working.

Then one Tuesday morning, a ready-to-buy customer clicked your ad, watched the page spin, gave up, and called your competitor. You never knew it happened, and it was probably happening every single week.

Not because your marketing was bad. Not because your services were not excellent. Because the hosting underneath your website was never built to carry the weight of a real, growing business.

That is exactly why Top Click Joe Inc., Fort Collins’ full-service Website Designer, built Ultimate Hosting and Hosting+.

What Is Premium Managed Web Hosting?

Our website hosting service is fully managed. We handle every technical part of running your website, including security monitoring, daily backups, software updates, and speed optimization. You stop managing servers and start running your business while a professional team keeps your site online, fast, and protected.

Most local business owners think about hosting the same way they think about the electric bill. You pay it, you forget it, and you assume it just works in the background. The problem is that hosting does not always just work. And when it underperforms, even a little, the cost shows up as missed phone calls, dead form submissions, and wasted ad spend that you never see on any report.

According to Google research, the probability of a mobile visitor bouncing increases by 32 percent when page load time goes from 1 second to 3 seconds, and by 90 percent when load time hits 5 seconds. That is not a marketing problem. That is a hosting problem.

Ultimate Hosting and Hosting+ are Joe’s two premium managed hosting tiers, built specifically for contractors and small business operators who cannot afford to leave their website sitting on a slow, unprotected, bargain-tier server.

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What Are the Signs You Need to Upgrade Your Hosting?

You need to upgrade your hosting when your site loads slower than 2.5 seconds, when you have ever been hacked or hit with malware, when your current host charges extra for backups, or when your support requests sit in a queue for more than 24 hours. These are signs your hosting is costing you money.

Here are the warning signs Joe has watched cripple local service businesses for years:

Warning Sign	Severity	What It Really Means
Largest Contentful Paint over 2.5 seconds	Moderate	You are losing 32 percent or more of mobile visitors before the page even loads
Site goes down during traffic spikes	Severe	Storm-season leads, ad campaigns, and viral posts are converting for someone else
No daily backup included	Severe	A single bad plugin update can wipe out months of work
Shared server with 200+ other sites	Moderate	Your speed depends on what 200 strangers are doing right now
Generic helpdesk support with 24-72 hour response	Severe	A 2 a.m. emergency on Sunday becomes a Tuesday afternoon problem
No SSL certificate or expired SSL	Severe	Browsers flag your site as “Not Secure,” and Google demotes it in rankings
Recurring malware or spam injections	Severe	Your reputation, your rankings, and your customer trust are all at risk

If two or more of these are familiar, your hosting is not the silent background utility you think it is. It is an active drain on your marketing investment. Pair a hosting upgrade with mobile optimization to resolve both the server-side latency and client-side rendering issues slowing down mobile visitors.

How Does Ultimate Hosting Work?

Ultimate Hosting works by placing your website on a high-performance server with dedicated resources, wrapping it in 24/7 security monitoring, running an automated full-site backup every 24 hours, and giving you direct access to the same Top Click Joe team that built your site. You stop worrying about the technical layer entirely.

Here is exactly what happens once you move to Ultimate Hosting:

step

Migration and Setup (Days 1 to 3)

Our development team, led by Senior Web Designer Mark Kerwin Gamon (13 years of WordPress experience), copies your existing website to our managed environment, points your domain, and verifies every page, form, and image works exactly as before. Zero downtime in 96 percent of migrations.

step

Security Hardening (Day 3 to 5)

We install enterprise-grade firewall rules, malware scanning, brute-force login protection, and an SSL certificate that encrypts every visitor connection. According to the Sucuri Website Threat Research Report, WordPress sites account for 96 percent of infected websites studied, so this layer is non-negotiable.

step

Performance Optimization (Day 5 to 7)

Our website speed optimization work includes object caching, image compression, and content delivery configuration so your homepage targets a Largest Contentful Paint under 2.5 seconds, the threshold Google considers “Good” for Core Web Vitals.

step

Daily Automated Backups (Ongoing)

Every 24 hours, a complete snapshot of your site, including files, database, and media, is copied to a secure offsite location and retained for 30 days.

step

Direct Support Access (Ongoing)

When you have a question, you message a real human on the Top Click Joe team who already knows your website, your business, and your goals. No tickets. No call-trees. No outsourced helpdesk on a different continent.

What Is Included in Ultimate Hosting and Hosting+?

Ultimate Hosting and Hosting+ both include daily 24-hour automated backups, advanced malware and firewall security, free SSL certification, dedicated server resources, and direct access to the Top Click Joe team. Hosting+ adds increased server resources for high-traffic sites and priority support response times under 4 hours.

Here is the side-by-side breakdown:

Feature	Ultimate Hosting	Hosting+
Daily Automated Backups	Yes, every 24 hours, 30-day retention	Yes, every 24 hours, 30-day retention
SSL Certificate	Included, auto-renewing	Included, auto-renewing
Malware Scanning and Removal	24/7 monitoring	24/7 monitoring with priority cleanup
Firewall and Brute-Force Protection	Enterprise-grade WAF	Enterprise-grade WAF
Server Resources	Dedicated allocation for standard traffic	Expanded allocation for high-traffic sites
Target Page Speed (LCP)	Under 2.5 seconds	Under 1.8 seconds
Support Response Time	Within 24 business hours	Within 4 business hours, priority queue
WordPress Core and Plugin Updates	Managed monthly	Managed monthly with rollback testing
Best Fit For	Standard service business websites	High-traffic sites running paid ad campaigns or large multi-location websites

Pricing and Onboarding

Both packages are billed monthly with no long-term contract required. Exact pricing depends on your site’s size, traffic, and complexity. Book a 30-minute Zoom and we will give you a flat, written quote during the call. No surprises, no hidden setup fees, and no auto-billed renewal traps.

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Why Choose Top Click Joe for Premium Managed Hosting?

Joe Crivello-Sorensen did not build Top Click Joe by studying marketing in a classroom. He built it after 27 years of running service businesses with his own capital, including AmeriDri water and fire restoration, Mold Free Now, Restoration Colorado Roofing, FiberKleen, and Great American Floors. He made payroll through slow months. He spent his own marketing dollars to generate leads in competitive markets. He has been in the truck, on the job site, and behind the billing spreadsheet during a month when leads dried up.

That is the perspective shaping every hosting environment we configure.

Here is what separates this team from a generic hosting provider:

27 years of service-business operating experience behind every recommendation we make
13 years of WordPress and hosting infrastructure experience from Senior Web Designer Mark Kerwin Gamon, who oversees every hosting setup, domain configuration, and security implementation
5 to 6 years of WordPress development experience each from John Rollin Ocon and Dean Louie Catacutan, ensuring every site running on our hosting is optimized and maintenance-ready
15+ years of digital marketing and operational oversight from Chief Operating Officer George Marimat II, who ensures hosting performance lines up with your revenue goals
Direct human support from the same team that knows your website, not a foreign call center reading from a script
Founded September 2, 2018 and incorporated as Top Click Joe Inc., with verifiable business records and a physical office address

Where We Provide Premium Hosting Services

Top Click Joe provides Ultimate Hosting and Hosting+ to local service businesses across Fort Collins, Loveland, Windsor, Timnath, Wellington, Greeley, Berthoud, Estes Park, Cheyenne, and the broader Northern Colorado and Southern Wyoming region. Our office is located at 145 W Swallow Rd, Ste 203, Fort Collins, CO 80525.

We host websites for clients across all 50 states, but our deepest local-market expertise is in Fort Collins and the surrounding Front Range. Same-day onboarding consultations are available throughout Larimer County and Weld County.

“No one was able to do what TOP CLICK JOE has been able to do. In the first six weeks alone, we’ve not only recouped the cost of marketing but our ROI is completely through the roof. ”

Aaron Rodriguez

Dream Bath Solutions

Frequently Asked Questions About Ultimate Hosting and Hosting+

Can I move my hosting to Top Click Joe without taking my website offline?

Yes, in 96 percent of migrations your website never goes offline. Our development team clones your site to our managed environment, tests every page on a private staging URL, and only switches the DNS once everything is verified. Customers continue browsing the live site during the entire process.

The cutover itself takes between 15 minutes and 4 hours depending on how long DNS propagation takes for your domain registrar. We schedule the final switch during your slowest traffic window, usually overnight, to eliminate any chance of impact.

What happens to my website if it gets hacked while on Hosting+?

If your site is compromised on Hosting+, our team begins cleanup within 4 business hours, restores the most recent clean backup if needed, and identifies the attack vector to prevent recurrence at no extra charge. This same proactive protection is what our website maintenance plan provides every month before an attack ever happens. Cleanup is included, not billed separately like most hosts.

Most generic hosts charge $199 to $499 for emergency malware removal as a one-time fee, and they bill it before they start work. Hosting+ rolls this directly into the monthly service so an attack does not turn into a surprise invoice on top of an already stressful day.

How much storage and bandwidth do I get with Ultimate Hosting?

Ultimate Hosting includes 25 GB of fast SSD storage and metered bandwidth scaled to your traffic, which fits 95 percent of local service business websites. Hosting+ doubles storage to 50 GB and increases bandwidth allocation for sites averaging more than 10,000 monthly visitors.

If your site includes a video library, hundreds of high-resolution project photos, or a growing blog archive, we will recommend Hosting+ during the consultation so you never run into a storage wall.

Do you support WooCommerce, booking forms, and CRM integrations on this hosting?

Yes, both Ultimate Hosting and Hosting+ fully support WooCommerce, ServiceTitan widgets, HoneyBook, Housecall Pro embeds, Calendly, JobNimbus, and any standard WordPress booking or CRM plugin. Our servers are tuned for the exact stack local service businesses actually use.

We also support custom webhook connections to Zapier, Make, and Google Sheets, so leads captured on your site can route directly to your CRM, your dispatch software, or your sales team’s text messages without sitting in a forgotten inbox.

What is the average uptime your hosting environment delivers?

Top Click Joe’s managed hosting infrastructure targets 99.9 percent uptime, which works out to less than 8 hours and 46 minutes of total downtime per year. Most months we run at 99.99 percent or better, and unplanned outages are rare and short.

We monitor uptime with third-party tools so the numbers we report are independently verified, not numbers we generate ourselves. If you want a copy of last year’s uptime report before signing up, we will email it to you.

Can I keep my current domain registrar and email if I switch hosting?

Yes, you keep your domain registrar and your business email exactly where they are now. Switching web hosting only changes where your website files live, not your GoDaddy, Namecheap, or Google Workspace account. We update only the DNS records that point to the website.

This is one of the biggest sources of confusion for business owners switching hosts for the first time. Your domain, your email, and your hosting are three separate services. We can manage all three or just the website, whichever you prefer.

Do you charge a setup fee or migration fee?

No, Top Click Joe charges zero setup fees and zero migration fees for new Ultimate Hosting and Hosting+ clients. The migration, DNS configuration, SSL installation, and security hardening are all included in your first month.

Some hosts quote a low monthly rate and then add $300 to $800 in setup costs in the fine print. We do not. The number you see on the quote is the number you pay, and the only thing that changes month-to-month is the calendar.

How do I cancel if I am not satisfied with the service?

You can cancel Ultimate Hosting or Hosting+ at any time with 30 days written notice, and we will hand over a complete copy of your website files and database at no charge. There is no long-term contract and no cancellation fee.

According to a 2024 HostingAdvice industry survey, 41 percent of small business owners have stayed with a poor hosting provider longer than they wanted because of contract lock-in. Joe built our terms specifically to remove that trap.

Stop Losing Leads to a Slow Website

Book a 30-minute Zoom “See If We Are a Good Fit” meeting with the Top Click Joe team. We will pull up your current website, run a real-time speed test, check your backup status, and tell you straight up which hosting tier matches your business.

No sales pressure. No jargon. Just an honest conversation from people who have spent decades running and marketing local service businesses.

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Premium Managed Web Hosting That Keeps Your Website Open for Business 24/7

What Is Premium Managed Web Hosting?

What Are the Signs You Need to Upgrade Your Hosting?

How Does Ultimate Hosting Work?

Migration and Setup (Days 1 to 3)

Security Hardening (Day 3 to 5)

Performance Optimization (Day 5 to 7)

Daily Automated Backups (Ongoing)

Direct Support Access (Ongoing)

What Is Included in Ultimate Hosting and Hosting+?

Why Choose Top Click Joe for Premium Managed Hosting?

Where We Provide Premium Hosting Services

Frequently Asked Questions About Ultimate Hosting and Hosting+

Stop Losing Leads to a Slow Website

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